Rajashree Goswami

Rajashree Goswami is a professional writer with extensive experience in the B2B SaaS industry. Over the years, she has honed her expertise in technical writing and research, blending precision with insightful analysis. With over a decade of hands-on experience, she brings knowledge of the SaaS ecosystem, including cloud infrastructure, cybersecurity, AI and ML integrations, and enterprise software. Her work is often enriched by in-depth interviews with technology leaders and subject matter experts.

Common Management Myths

Common Management Myths That Could Sink Your Startup 

By Rajashree Goswami | July 24, 2024

Amidst the fervor of startup culture, there exists a pervasive belief that flattening hierarchies fosters innovation and agility. However, as underscored by Harvard Business School and McKinsey & Company research, the reality reveals that 65 percent of startup failures stem from leadership and team-related issues rather than technical shortcomings or funding deficits.  The notion of…

Transforming Text to Video

Transforming Text to Video: How OpenAI’s Sora Can Help in Product Storytelling

By Rajashree Goswami | July 17, 2024

The text-to-video AI market has experienced remarkable growth and is anticipated to expand significantly, potentially reaching $0.9 billion by 2027, with an impressive Compound Annual Growth Rate (CAGR) of 37.1 percent.   At the forefront of this transformative trend is OpenAI’s Sora, a cutting-edge tool that seamlessly converts textual content into dynamic video narratives. Built…

Future of Voice Assistants

What’s Coming in the Future of Voice Assistants?

By Rajashree Goswami | July 12, 2024

In a decisive move set to redefine the future of voice assistants, Apple is poised to unveil a transformative upgrade to its flagship AI, Siri. Leveraging cutting-edge generative AI and large language models, the Cupertino-based tech titan aims to empower users with unprecedented control over app functions through intuitive voice commands.    Scheduled for initial…

Legislating Tech - New York Bans Addictive Feeds for Teens

Legislating Tech: New York Bans ‘Addictive Feeds’ for Teens

By Rajashree Goswami | July 8, 2024

Expected to be signed into law by Governor Kathy Hochul, the legislation ‘Stop Addictive Feeds Exploitation (SAFE) for Kids Act, marks a striking moment in tech platform regulation. The SAFE for Kids Act mandates that social media giants like TikTok and Instagram cease the use of what they define as “addictive recommendation algorithms” for users…

Low Code Approach to Digital Transformation

The Low Code Approach to Digital Transformation

By Rajashree Goswami | June 28, 2024

Low-code digital transformation relies leverages intuitive visual interfaces and pre-built components to streamline product/app creation. Unlike traditional methods reliant on extensive coding expertise, these platforms democratize development, enabling teams with varying technical backgrounds to contribute effectively. This accessibility not only accelerates development cycles but also enhances collaboration across multidisciplinary teams and brings about easier, faster…

Cloud Security - Metrics for Effective Evaluation

Quantifying Cloud Security: Metrics for Effective Evaluation

By Rajashree Goswami | June 18, 2024

In the age of digital acceleration, where businesses increasingly pivot towards cloud computing for scalability and efficiency, the need for robust cloud security measures has never been more critical. Cloud-based breaches constitute 45% of all security incidents, exposing substantial vulnerabilities in digital infrastructure. Recent reports on security in the cloud indicate that 80% of companies…

Microsoft’s Copilot Integration - Next Big Leap in AI

Microsoft’s Copilot Integration: Next Big Leap in AI

By Rajashree Goswami | June 3, 2024

Amidst the excitement for tech leaders, understanding the practical applications of Microsoft Copilot Integration into their tech stack is critical to eking out maximum ROI. At its annual Build developer conference, Microsoft unveiled significant updates to its Copilot AI assistant, Azure cloud platform, and Surface hardware lineup. These announcements come on the heels of major…

Google Rolls Out New Search

Google Rolls Out New Search Generative Experience

By Rajashree Goswami | May 29, 2024

Google’s latest core update marks a major advancement in reducing low-quality content across its search results, cutting unhelpful content by 45%. The extensive 45-day rollout aimed to enhance search generative experience (SGE) of Google and search quality. It also overlapped with several other critical updates, including a new spam policy and a shift in core…

OpenAI and Financial Times Join Forces for LLM Training

OpenAI and Financial Times Join Forces for LLM Training

By Rajashree Goswami | May 17, 2024

OpenAI’s recent partnership with the Financial Times (FT) to train generative AI models on FT journalism unlocks the iron door between developers and content houses. While some see possibilities for a new symbiotic relationship between technology and news consumption evolution – others remain wary of ethical conflicts and the integrity of datasets.   For C-Suite…