Rajashree Goswami
Rajashree Goswami is a professional writer with extensive experience in the B2B SaaS industry. Over the years, she has honed her expertise in technical writing and research, blending precision with insightful analysis. With over a decade of hands-on experience, she brings knowledge of the SaaS ecosystem, including cloud infrastructure, cybersecurity, AI and ML integrations, and enterprise software. Her work is often enriched by in-depth interviews with technology leaders and subject matter experts.
11 Endpoint Security Solutions to Enhance Enterprise Cybersecurity in 2025
In an era where data breaches cost an average of $4.88 million, the need for robust cybersecurity measures has never been more urgent. According to IBM, as much as 70% of these breaches originate at endpoints—devices such as smartphones, laptops, and customer-facing terminals. This underscores the importance of endpoint security in safeguarding enterprise networks. As…
Growth by Design: Key Revenue Tactics Inspired by Tesla
Tesla, the Electric Vehicle (EV) manufacturer that has redefined the auto industry, continues to dominate headlines for its audacious ambitions and groundbreaking success. From the Cybertruck to its core lineup of vehicles, including the Model S, 3, X, and Y, Tesla’s approach reveals a multifaceted strategy that transcends traditional auto manufacturing. By focusing on…
Change Management Tech and Kotter’s Eight-Step Change Model
The pace of organizational change has never been faster. As industries become more fluid and digital transformation accelerates, modern leaders—especially those in technology-focused roles like Chief Technology Officers (CTOs) and IT Directors—are finding themselves tasked with adapting at an unprecedented rate. A key element of this transformation is the integration of change management tech, tools…
Crisis Communication Plan: Lessons from Brands Who Got It Right
In the fast-moving digital landscape, crises can strike at any moment, threatening to erode years of hard-earned trust and brand equity. The key to weathering such storms lies not in avoiding crises altogether but in having a robust crisis communication plan—an actionable strategy to guide businesses through turbulent times. These plans serve as a critical…
How to Gauge Your Orgs Cybersecurity Resilience
According to recent reports, over 80 percent of organizations have faced significant breaches, with half of these occurring in the past year alone. The average cost of recovering from an attack—excluding ransom payments—can easily exceed $2.73 million. This staggering figure underscores the importance of preparing for recovery in parallel with prevention. In the face of…
How to Design Products That Won’t Become Obsolete in a Rapidly Evolving Market
As technology accelerates and market demands become more unpredictable, companies face a growing imperative: how to design products that will stand the test of time. Gone are the days when a product’s lifecycle could be easily mapped out. Today, the pace of technological innovation and shifting consumer preferences make it more challenging for businesses to…
How New Markets Can Thrive Through Green Innovation and Technology
As the pressure to address climate change and environmental degradation intensifies, businesses across industries are faced with a dilemma: how to advance sustainability without disrupting established systems. The challenges are monumental—global warming, resource depletion, pollution—but so too are the opportunities. Environmental responsibility often carries the misconception that companies must make sacrifices, incur high costs, or…
12 Essential Questions that Address Globalization Risks in 2025
The current wave of globalization is facing unprecedented challenges—driven by geopolitical rivalries, fragile supply chains, and shifting political landscapes. As companies navigate this evolving terrain, it’s clear: globalization must be rethought. This article explored the key questions every CTO and tech leader must grapple with as we approach 2025. In an era marked by heightened…
Crypto Billionaires See $38 Billion: A Wake-Up Call for CTOs in the Digital Asset Space
The crypto surge has reached a new apex. As Bitcoin broke the $90,000 barrier and the total value of digital assets surpassed $3.2 trillion, the most influential figures in the crypto world saw their fortunes balloon by a staggering $38 billion.While this massive surge offers a moment of triumph for investors and crypto leaders alike,…
Brendan Carr FCC Appointment: How Trump’s Pick Impacts Tech in 2025
As President-elect Donald Trump prepares for his second term, one of his most consequential appointments for the future of technology and communications could be that of Brendan Carr to lead the Federal Communications Commission (FCC). Carr’s stance on tech regulation has long been a topic of interest, but now, in a position of power, his…