Rajashree Goswami

Rajashree Goswami is a professional writer with extensive experience in the B2B SaaS industry. Over the years, she has honed her expertise in technical writing and research, blending precision with insightful analysis. With over a decade of hands-on experience, she brings knowledge of the SaaS ecosystem, including cloud infrastructure, cybersecurity, AI and ML integrations, and enterprise software. Her work is often enriched by in-depth interviews with technology leaders and subject matter experts.

10 Leadership Books

10 Leadership Books to Enhance Strategic Vision

By Rajashree Goswami | September 13, 2024

In an era where business dynamics shift with unprecedented rapidity, the role of a C-suite executive extends far beyond traditional management paradigms. Today’s leaders are tasked with navigating complex organizational landscapes, fostering deep trust within their teams, and steering their companies with both vision and accountability. The stakes are high, and the tools for achieving…

SaaS Innovation vs AI Obsession Insights

SaaS Innovation vs AI Obsession Insights from Industry Leaders

By Rajashree Goswami | September 12, 2024

Few areas are as compelling—and contentious—as integrating Artificial Intelligence (AI) and Software as a Service (SaaS) into a modern tech stack. As companies grapple with the rapid pace of innovation, the strategic importance of these technologies is a topic of intense debate.   To illuminate this critical issue, we turn to industry leaders who have…

Google’s Technical Debt Management

Decoding Google’s Technical Debt Management: 11 KPIs to Track

By Rajashree Goswami | September 10, 2024

In the relentless pursuit of technological advancement, managing technical debt is not merely a task but a strategic necessity. At the forefront of this battle is Google, a company renowned for its innovation and engineering prowess.   Google’s approach to technical debt management has evolved into a sophisticated strategy, leveraging key performance indicators (KPIs) to…

Top 10 Tech Subreddits

Top 10 Tech Subreddits CTOs Can Follow for Industry Insights

By Rajashree Goswami | September 10, 2024

When you consider the list of CTO resources, Reddit is a platform that’s often overlooked. However, the dozens and dozens of tech subreddits are dynamic ecosystems where industry professionals, innovators, and experts converge to share real-time knowledge and pragmatic advice. They offer a counterpoint to the often-hyperbolic vendor pitches and sensational headlines, giving CTOs and…

Key Insights From Shopify’s Revenue Growth

Key Insights From Shopify’s Revenue Growth and the $8 Billion ARR Milestone

By Rajashree Goswami | September 5, 2024

As Shopify’s revenue soars past the $8 billion mark, the company’s journey from pandemic-fueled growth to its current trajectory offers valuable lessons for tech leaders. From its post-lockdown slowdown to a robust rebound, Shopify’s evolution in the e-commerce landscape highlights strategic decisions and market adaptations that other tech executives should note.  This article delves into…

Breaking AI Myths to Harness

Breaking AI Myths to Harness Its Power in the Modern Workforce

By Rajashree Goswami | August 30, 2024

Alongside the meteoric rise of AI in business, a complimentary wave of AI myths have begun clouding the promise of positive applications. One of the most pervasive myths is the belief that AI will replace entire teams, including L&D departments. Such fears, often fueled by dramatic portrayals in popular media, overlook the nuanced reality of…

Data Breach Crisis Management

Apple’s Approach to Data Breach Crisis Management

By Rajashree Goswami | August 23, 2024

According to IBM, in 2024, the global average cost of a data breach has reached $4.88 million, marking a 10% increase from the previous year and setting a new record high, a staggering figure that underscores the gravity of the situation.  For industry leaders like Apple, known for its innovation and commitment to user privacy,…

Incident Response Plan

How to Develop a High-Impact Incident Response Plan

By Rajashree Goswami | August 19, 2024

As cyber threats grow increasingly sophisticated and prevalent, the need for a well-defined Incident Response Plan (IRP) has never been more pressing. A robust IRP allows organizations to quickly and effectively address security breaches, minimizing damage and ensuring business continuity.   This article will delve into the critical components and strategies for developing a robust IRP,…

Implement Agile Development

How to Implement Agile Development Practices like Spotify

By Rajashree Goswami | August 15, 2024

As we move through 2024, Agile Development Practices shape how organizations approach project management and product development. Agile adoption among developers has skyrocketed from 37 percent to 86 percent over the past five years. Yet, implementing agile effectively is a formidable challenge that many organizations grapple with.  In this dynamic context, Spotify stands out as…

Battle of the AI Tech Giants

Battle of the AI Tech Giants: Has Apple Outperformed Google and Microsoft?

By Rajashree Goswami | August 9, 2024

Modern AI tech giants are battling for dominance among a rapidly growing industry. Beginners like OpenAI are carving out a unique space while traditional tech companies like Apple, Google, and Microsoft continue to fight for dominance among each other in the evolving artificial intelligence landscape. So, who’s winning the war? Apple has recently garnered significant…